SHOELACES (OTE: $145,000 – $155,000+)

As a young man in Chicago, John Mulholland was fascinated with magic.
He would go on to become a well-respected professional magician, for more than 20 years.

Then, in 1953 (at the outset of the Cold War) … the CIA covertly engaged Mulholland to compose an instructional manual about deception and misdirection. One of these manuals was called “Recognition Signals”.

Among other things, this manual provided detailed instructions, allowing CIA agents to communicate secret messages to one another – using their shoelaces!

Different lacing patterns conveyed unique, secret messages such as … “follow me” … “I’ve brought someone” or “you are in danger”!

The ability to communicate without using dubious movements … proved to be very useful.

What does this have to do with Match and Fable’s latest role?
Nothing, really.

In fact, it’s no secret whatsoever, that Match and Fable’s latest role in the GTA is with a magnificent organization, sure to be a wonderful career move for the right individual.


Match and Fable is working with a nationally renowned and highly respected logo.

If you’ve dreamed of working for a billion-dollar+ Canadian company … with a focus on flexibility and responsiveness in their solutions – look no further.

Our client offers one of the most admired workplace cultures in the nation – (enjoying a 3.8-star Glassdoor review)!

They genuinely offer vast career opportunities for you to continue developing your skill set … and the environment is wonderfully collaborative.



  • Specialized focus, selling into the Electronics / Hi-Tech vertical segment to achieve sales quota
    The role includes growth and retention targets via SoW (Share of Wallet) + net logo acquisition
  • Forecast, track client account performance metrics, vertical and market specific research and understand industry trends to enable growth + cross functional internal collaboration to support client requirements
  • Negotiate complex contracts and strategic multi-year renewals for all clientele
  • Lead and orchestrate Quotes + Bids + RFIs + RFPs


  • Required: 5 – 7 years of outside sales experience in technology or electronics
  • A “Solution Selling” based background … selling into C-Suite decision-makers
  • Current experience … selling multi-million-dollar deals
  • Strong financial acumen


BASE SALARY: $80,000 – $90,000
ON-TARGET VARIABLE: $65,000 (uncapped)
ON-TARGET EARNINGS: $145,000 – $155,000
OTHER: RRSP + benefits + car allowance ($800) + technology + WFH flex


1.  Email your resume to Jordana Matsos at;
2. Ensure the subject line reads; SHOELACES – 22A21MTCHFBL
3. Based on the job description … please tell Jordana what makes you a legitimate contender.

CRÈME DE LA CRÈME – (OTE: $135,000+)

The term, “crème de la crème” is borrowed from the French language, where it means, “cream of the cream”.
Metaphorically speaking … the term refers to “the best of the best”.

Interestingly enough, this expression is actually pretty uncommon in French!

It’s widely believed the term may have originally had additional appeal in English … due to the French language conjuring a sense of sophistication, taste and style!

What does this have to do with Match and Fable’s latest role?
Not much really.

That said … our client is in rapid expansion mode and they’ve asked Match and Fable’s Jordana Matsos to help find them a Business Development Executive … who is the “crème de la crème” in their industry!


Our client is looking for a skilled, strategic sales hunter who instinctively leaves no stone unturned.

The ideal candidate is from the transportation space, with the PERFECT fit coming from the FREIGHT space!

A track record of determined and successful revenue growth in various verticals will make you a top candidate.

The right candidate can work in a fast-paced environment, exceeding the needs of their clients.
In this role … you’ll be solely responsible for selling value-based transportation solutions. Period!



  • 50+ years in business … providing transportation solutions
  • Committed to enhancing customer experience via strategic growth, acquisitions and technology
  • Nation-wide sustainability initiatives include things like energy efficient warehousing
  • Digital transformation is real – predictive diagnostics + automated communication tools
  • 500+ employees will tell you … how much they enjoy working with one another


  • 7+ years’ transportation sales … with a ‘net new’ business development focus!
  • Ability to utilize consultative selling process to present client-needs-oriented solutions
  • A track record of new business enabling you to achieve quota (and hopefully … over-achievement)


BASE SALARY: $90,000 – $100,000
ON-TARGET VARIABLE: $40,000 (uncapped)
ON-TARGET EARNINGS: $130,000 – $140,000
OTHER: RRSP + medical/dental + $750 car allowance + home-based office + 407 ETR for client visits


1: Email your resume to Jordana Matsos at;
2: Ensure the subject line reads; CRÈME DE LA CRÈME – 26I20MTCHFBL.
3: Based on the job description … tell Jordana specifically … why you’re a fit for this role.